Social Class and Ideology: A Critical Social Analysis of Newspapers’ Headlines
DOI:
https://doi.org/10.47067/jlcc.v4i3.115Keywords:
CSA, Ideology, Representation, Social Class, Ideological Shift, HeadlinesAbstract
Print media discourses are one of the best sites for ideological investment. They mirror social reality and ideological growth of a nation for particular period. Headlines encapsulate the story in the fewest possible words. Similarly, the present study deals with Critical Social Analysis of Pakistani English and Urdu newspapers headlines. The data for the study has been collected from the headlines of Dawn (English daily) and Jang (Urdu daily). The time span for data collection comprises one month (April 2022). The headlines appearing the mentioned were collected and analysed by applying Dijk’s (2006) model of Critical discourse analysis of media discourses. The level of analysis include actor description, number game, hyperbole, lexicalization, authority, othering, polarization and metaphor. The findings of the study highlight that the dominant emerging themes through the analysis of headlines are related to national and international politics, courts, army, economy and terrorism. The frequency of occurrence of these themes through the headlines of Urdu and English newspapers respectively is .9%,5.4%, 1.8% .3% and 1.8%, 6%,.9%, and 0.6%. However, the different emerging themes in English newspaper are about representation of terrorism and Pak-army. The study contents that print media discourses are polarized and best site for ideological investment. Ideological shift has become a prominent feature of media discourses.
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